{"id":6674,"date":"2021-08-10T18:43:35","date_gmt":"2021-08-10T18:43:35","guid":{"rendered":"https:\/\/kwu.isinqa.com\/?page_id=6674"},"modified":"2025-08-08T16:57:38","modified_gmt":"2025-08-08T21:57:38","slug":"marcom","status":"publish","type":"page","link":"https:\/\/www.kwu.edu\/marcom\/","title":{"rendered":"Marketing and Communications"},"content":{"rendered":"
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Marketing and Communications is a strategic partner to all academic and administrative units within Kansas Wesleyan University. We offer solutions for the university\u2019s marketing and communication needs and serve as a clearinghouse for advancing the university\u2019s internal and external relationships.<\/p>\n

Our mission is to uphold and strengthen the university\u2019s reputation, image and values. We seek to raise awareness about the university, elevate its academic profile and draw attention to the impact our students, alumni, faculty and staff have locally and globally.<\/p>\n

Contact us for expertise in branding and marketing, communication strategy, media relations, internal communications, external affairs, web communications, social media,\u00a0visual and creative design, publications and photography.<\/p>\n

Information for the Media<\/strong><\/p>\n

Kansas Wesleyan University is on private property. Reporters, news crews and photographers must obtain permission from the Marketing and Communications Department before entering campus, and are required to contact the Marketing and Communications office to arrange interviews with KWU employees, if they are speaking as KWU representatives.<\/p>\n

Please contact Assistant Vice President Brad Salois at brad.salois@kwu.edu or 785-833-4340 about visiting campus or to interview faculty, staff or students. It is MARCOM’s policy to not share the contact information of students without prior verification, and requesting this information does not guarantee the request will be honored.<\/p>\n

Share Your News<\/strong><\/p>\n

Please send us your updates so that we can share them with fellow alumni and the KWU community in\u00a0Contact<\/em>, our university magazine, published biannually.<\/p>\n

Licensing<\/strong><\/p>\n

Please note that the KWU logo and marks are trademarked and should not be placed on apparel or other goods without proper permission. To obtain the link for filing for licensing, email Brad Salois<\/a>, assistant vice president of marketing and communications.<\/p>\n

KWU Brand and Style Guide<\/strong><\/a><\/p>\n

KWU MARCOM Request Form<\/a><\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t

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Staff Members<\/h2>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tBrad<\/span>\n\t\t\t\t\t\t\t\t\tSalois<\/span>\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

Assistant Vice President of Marketing and Communications<\/p>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

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(785) 833-4340<\/p>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

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Brad Salois joined the KWU Marketing and Communications office in August of 2019, after 11 years working in various roles in Virginia. He was promoted to director in May of 2020 and became the university’s first assistant vice president of MARCOM in April 2024.<\/p>\n

Salois served as the university’s Public Information Officer throughout the COVID-19 pandemic, increased earned media attention throughout the state and noticeably enhanced the school’s marketing and advertising efforts through numerous channels. Included in those marketing efforts were partnerships with InTrust Bank Arena, the Wichita Wind Surge, the Wichita Thunder and more than 40 regional organizations and events, including nearly 15 high schools and community colleges. Nonprofits were also an important part of the marketing plan, as Salois’ team launched support of the Love, Chloe Foundation, the Rolling Hills Zoo, the Smoky Hill Museum, the Smoky Hill River Festival and the Tri-Rivers Fair, all in the immediate Salina area.<\/p>\n

All told, Salois and his team have earned 16 notable awards (14 national, two regional) since May of 2020, many of them fueled by the office’s shift to long-form storytelling, in the mold of The Athletic. He serves as the voice of the majority of KWU’s radio ads, as well as KWU’s Salina-focused ad in the winter of 2023. He and his team are responsible for the recent complete overhaul of KWU’s admissions materials, including the university’s first viewbook, programmatic brochures, and more, and also handle all of the university’s official social media outlets. Many of those outlets have engagement rates that, on a per-follower basis, are among the tops in the state.<\/p>\n

Salois was also project manager on the development of the latest version of KWU.edu<\/a>, launched October 2021.<\/p>\n

Salois spent the majority of his career previously in athletic communications at the Virginia Military Institute, where he rose to the position of Associate Athletic Communications Director and worked with as many as 11 Division I sports at a time. He started numerous audio and social media ventures, led two website redesigns, wrote as many as 30 press releases a week and was a key player in broadcasting throughout his time at VMI. His publicity efforts included working with multiple MLB draft picks and track and field All-Americans, in addition to broadcasting games on multiple avenues, including ESPN3 and ESPN+.<\/p>\n

Salois was named a juror for the Academy of Interactive and Visual Arts (AIVA) awards during the summer of 2023, and was a member of the 2023-24 cohort of KICA’s Aspiring Campus Leadership Academy.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n

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\n\t\t\t\t\t\t\t\t\tSkylar<\/span>\n\t\t\t\t\t\t\t\t\tNelson<\/span>\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

Assistant Director of Marketing and Communications<\/p>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

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785-833-4377<\/p>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

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Skylar Nelson ’21 returned to KWU on Aug. 11, 2025, following nearly 18 months at FILI Creative, a local multimedia production company run by Gus Applequist \u201914. There, she was Applequist\u2019s executive assistant, managed office administration tasks and assisted with the development of marketing materials. She also provided voice-over assistance for various projects, including KWU\u2019s Great Plains Annual Conference Video that ran in June.<\/p>\n

Nelson served in numerous roles during her previous three-year stay at KWU, rising from an undergraduate intern to assistant director of communications projects in less than 36 months. She assisted with crisis communications, helped manage the university\u2019s Instagram page and, perhaps most importantly, created and oversaw the university\u2019s first regular email communications to recruits and alumni.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n

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\n\t\t\t\t\t\t\t\t\tJean<\/span>\n\t\t\t\t\t\t\t\t\tKozubowski<\/span>\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

Staff Reporter<\/p>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

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785-833-4345<\/p>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

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Jean Kozubowski joined the KWU Marketing and Communications office in April 2022. Since coming to KWU, she has been responsible for an increase focus in feature stories, including multiple award-winning features. Kozubowski handles much of the office’s layout needs, as well as on-campus photography and assists with communication with printers and off-site writing staff.<\/p>\n

Her career prior includes 16 years spent at the Salina Journal, where she was a copy editor, page designer and reporter. She covered local government and features, and her front page design for Nov. 11, 2016 was recognized by Newseum as one of the country\u2019s top-10 front pages for the day. Prior to the Journal, she was the deputy assistant managing editor of design at the Hutchinson News, where she supervised the six-person editing and design desk, among her other responsibilities.<\/p>\n

Kozubowski earned her master\u2019s from the University of Kansas\u2019 journalism school and her bachelor\u2019s in English from St. Bonaventure University.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n

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\n\t\t\t\t\t\t\t\t\tTheresa<\/span>\n\t\t\t\t\t\t\t\t\tStevens<\/span>\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

Graphic Designer<\/p>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\ttheresa.stevens@kwu.edu\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

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Long-time Salina area graphic designer Theresa Stevens officially joined the KWU MARCOM team on January 4, 2021.<\/p>\n

Stevens, who work on a part-time basis that includes a remote component, has been responsible for the design of many elements in KWU’s largest marketing campaign in school history. Her efforts have included numerous billboards across the state, signage at venues including InTrust Bank Arena, Tony’s Pizza Events Center and the Belleville High Banks, and print advertising that was used in 20 different newspapers across the state in 2021-22. Stevens also has designed on-campus signage, including work that appears in the Student Activities Center, Memorial Library and outside Bieber Dining Hall, as well as and numerous mailers, flyers and brochures. Stevens took over lead design work on Contact magazine for the Spring\/Summer 2025 issue.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n

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